Jill: Press Kits & Halloween
Motion design titling
Motion design titling for Jill's "Dossiers de Silent" and Halloween special formats. Animated title cards, lower-thirds and transition stingers for a mystery/thriller mood.
- Client
- Silent Jill
- Role
- Motion design titling
- Year
- 2025
On Jill's YouTube channel, the Halloween episode is the appointment the audience waits for. The treatment therefore had to hold unfamiliar ground for the channel, horror, without ceasing to read as an episode of the series. It also had to work across different guests and every asset of the episode, which ruled out a treatment cut for a single shot.
Two formats, one mystery visual identity
Intros, transition stingers, story title cards and animated lower-thirds for an investigation format and its Halloween special. A deliberately "pop" direction rather than gore, keeping the mystery mood without tipping into anything too dark.
An investigation format needs landmarks. The story panel sets the context, the transition marks the shift from one chapter to the next, the lower-third names people without interrupting. Every element serves reading before it serves decoration.
The Halloween episode reuses the same system and pushes it further: same gestures, same construction, darker treatment. That was the condition for the special to still read as an episode of the series rather than as a separate object.
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